Taylor Mahoney is Global VP of Solutions Consulting at Motivation AI company Persado, where she applies her decade of expertise in strategic sales, technical consulting, and marketing to help retailers seize the power of AI for productivity and performance. Prior to Persado, Taylor served in marketing at Gap, Inc., where she was responsible for overseeing the creative development process and measuring impact, building the foundation for her work today. LinkedIn.
Day 1: May 21, 2025
12:05 pm
PANEL DISCUSSION: PERSONALIZATION AND CUSTOMER EXPERIENCE TRANSFORMATION
Strategic Approaches to Redefining Personalized Engagement in Financial Services
Drive deeper connections with your customers by reimagining personalization and transforming the customer experience through Generative AI-driven strategic innovation. In this session, industry leaders will discuss the frameworks and strategic imperatives necessary to elevate customer engagement in an increasingly digital and competitive landscape. Source your plan of action by:
- Designing a personalization strategy that aligns with customer expectations and business goals.
- Leveraging data and technology to create seamless, personalized customer journeys.
- Building cross-functional collaboration to ensure a consistent and impactful customer experience.
Bolster your approach to personalization and CX to build loyalty, trust, and long-term customer value.
Day 2: May 22, 2025
