Agenda

Please note that all times listed are Pacific Time.

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7:45 am

7:45 am

NETWORKING BREAKFAST: BUILD COMMUNITY CONTACTS

8:45 am

8:45 am

OPENING COMMENTS FROM YOUR HOST

9:00 am

9:00 am

OPENING FIRESIDE KEYNOTE: FUTURE-PROOF YOUR DIGITAL MARKETING

Develop Strategies That Can Adapt to the Ever-changing Marketing Landscape

9:30 am

9:30 am

C-SUITE PANEL: CMO POWER PANEL

Maximize Your Marketing ROI Across All Channels

10:00 am

PANEL: DIGITAL BRAND EQUITY

How to Get Your App on the Home Screen & Stay Top of Mind

10:00 am

PANEL: MARKETING ON DIGITAL PLATFORM

Perfecting Short Content for Younger Generations to Drive Long-Term Revenue

10:30 am

10:30 am

SPEED NETWORKING!
MAKE MEANINGFUL CONNECTIONS 

11:30 am

11:30 am

PANEL: CREATING THE STICKIEST CONTENT

Stay Relevant and Memorable to Retain Your Current Clients and Win New Business

12:00 pm

12:00 pm

PRESENTATION: THE QUANTUM LEAP

Architecting an AI Powered Mar Tech Stack And Organization

12:30 pm

12:30 pm

NETWORKING LUNCH: DELVE INTO INDUSTRY CONVERSATIONS

1:30 pm

1:30 pm

EXHIBITOR LOUNGE: VISIT BOOTHS & WIN PRIZES

1:45 pm

INDUSTRY EXPERT: AI LEADERSHIP

Now It’s Here: How Do You Maximize Effectiveness and Minimize Risk to Exponentially Boost Productivity?

1:45 pm

CASE STUDY: AVOIDING PITFALLS

Best Practices in Learning from Successes and Failures

2:15 pm

FIRESIDE: CONTENT MARKETING

How To Connect with Your Customer

2:15 pm

PRESENTATION: AUTOMATION & VALUE CREATION

Value Creation Opportunities Within the Insurance Value Chain.

2:15 pm

PRESENTATION: THE BRAND REPUTATION EQUATION

A Layered Reputation Strategy to Increase Low Funnel Conversion

2:45 pm

IMPACT OF DIGITAL PERSONALIZATION  

Create Your Personalization Roadmap for Long-Lasting Customer Relationships

2:45 pm

THE DATA REVOLUTION

Utilize Data-driven Marketing to Inform Your Decision Making and Gain a Competitive Advantage

3:15 pm

3:15 pm

EXHIBITOR LOUNGE: ATTEND VENDOR DEMOS & CONSULT INDUSTRY EXPERTS

3:45 pm

CAPTURING ATTENTION

Secure New Customers and Re-Engage with Your Existing Customers

3:45 pm

PRESENTATION: CONVERGENCE OF DIGITAL MARKETING PROMOTION & CULTURALLY RELEVANT MESSAGING

How to Develop Creative & Messaging Combined with Digital Targeting Translated into Off the Chart Results

3:45 pm

SPOTLIGHT SESSION: INHOUSE STRATEGIES

Maximizing Team Cohesion to Maximize Revenue

4:15 pm

4:15 pm

PRESENTATION: FORECASTING UNCERTAINTY

Excel Modelling to Overcome Data Limitations

4:45 pm

4:45 pm

CLOSING COMMENTS FROM YOUR HOST 

5:00 pm

5:00 pm

EVENING RECEPTION: ENJOY GREAT CONVERSATION, MUSIC & NETWORKING

5:30 pm

5:30 pm

CONFERENCE ADJOURNS TO DAY TWO

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