Erin joined Guardian in January 2016 to lead Though Leadership and Content Strategy for Individual Markets. She and her team are tasked with driving content strategy across all distribution channels for Individual Markets, developing thought leadership, and creating greater synergies with the Guardian Corporate brand through content. She has ten years of experience in financial services marketing, having held various product, thought leadership, and digital marketing roles, including leading social media strategy for BlackRock, Allianz Global Investors and AllianceBernstein. A passionate content marketer, Erin is often tapped to speak at leading industry events and was recognized as one of the Twenty Rising Stars of Financial Marketing by the Gramercy Institute in 2013.
Erin received her BA in International Relations from Boston University and her MBA from the Marist College School of Management. She previously held the Chartered Retirement Planning Counselor (CRPC®) designation, holds a Professional Chef Certification from the Cambridge School of Culinary Arts, and is bilingual English/Spanish. Erin hails from Huntington, Long Island where she lives with her husband and two children. She can often be found either working out, reading or baking, and enjoys spending as much time at the beach as possible!
Mari Pagliughi is Head of Digital Communications at The Guardian Life Insurance Company of America, one of the nation’s largest mutual life insurers, where she is driving the transformation of financial service companies with the creation of consumer driven content served up through cutting edge digital strategies. At Guardian, she led the relaunch of Guardian’s corporate website and launched an enterprise-wide social media program with the company’s first corporate presence on Facebook, Twitter, LinkedIn and YouTube. Mari uses data gathered through social and consumer intelligence to increase SEO/SEM presence and tracks results with the company’s first corporate digital analytics program.
With over 12 years digital marketing experience in Financial Services, Mari also led B2B digital marketing at TD Ameritrade where she relaunched the company’s website for financial advisors, initiated TDA’s social presence in LinkedIn and Twitter and developed a thought leadership blog about news and trends in the RIA industry. Prior to TDA she was Vice President, Digital Marketing at Bank of America Merrill Lynch and Marketing Associate at Deutsche Bank. Featured in Content Marketing All Stars, and winner of two IFCA awards of excellence; she is changing the way financial service companies connect with consumers.
Tim Hong leads up MoneyLion’s Marketing and Product functions. Before joining MoneyLion, he was part of the Founding Team at Tsumobi Inc, a peer-to-peer messaging software company. Prior to that, Tim was SVP, Product Development & Analytics at EmSense, a global market research firm applying neuroscience and machine learning techniques for Fortune 500 clients. He holds an MS from Stanford University and bachelors degrees from MIT.
Ms. Laura Vail Wooster is vice president and head of Marketing for John Hancock Insurance. In this capacity, Ms. Wooster leads a team responsible for advertising, communications, creative services, customer experience, digital marketing and strategy, marketing promotions, and public relations. Her team has won numerous industry awards for their innovative digital and marketing campaigns, and in 2015 launched an industry-first life insurance solution with an integrated wellness program in partnership with Vitality, to national acclaim.
Ms. Wooster has deep experience in the financial services industry having taken on roles of increasing responsibility at John Hancock, and previously in banking, for more than 20 years. She uses her broad understanding of advertising, communications, digital marketing, event planning, management, market research, public relations, and strategic marketing, to create meaningful campaigns that drive business results.
Ms. Wooster holds an M.B.A. from the Stern School of Business at New York University and a B.A. from Dartmouth College. She is on the Boards of the Powers Music School in Belmont and the Global Women’s Alliance at JH, and has been an active volunteer for her church, the Belmont Public Schools, Dartmouth College, and Dana Farber/Jimmy Fund (Rally for Cancer)
A seasoned Gen X’er, Jennifer Heyman is in her fourth year as VP of Wells Fargo leading the social media conversation across seven platforms. She leads a global team and marvels constantly at how fans and consumers are changing the landscape of personalized and real –time communication with today’s brands. Prior work experience has included a 20 year stint leading marketing and strategy for brands like Charles Schwab, Oracle, Houghton Mifflin and Organic Online. Jennifer hails from the great city of Chicago and loves sports, live music and knits scarves to keep warm. She’s based in San Francisco and hopes you’ll check her out on Twitter @jheyman and on Instagram @jenniferhey.
Larry Lubin is the founder of BLUERUSH and has over 30 years of experience providing strategic solutions to many of North America's leading financial firms. Several leading web applications for financial institutions were developed by Larry and his team, many of whom have worked with him throughout his career. As CEO of BLUERUSH, Larry provides a much needed vision for the new age of FINTECH, bridging the reality of legacy and the regulatory environments with unlimited possibilities through advancement in digital technology and consumer empowerment. BLUERUSH is a digital solutions company specializing in financial services and healthcare solutions.
Jason is a respected technology industry veteran with more than 17 years of experience in the enterprise software/SaaS space. He is currently Infor Vice President and General Manager, responsible for the vision and execution of the Customer Experience Suite.
Justin Guttman is the Head of Sales at NewsCred, the world's leading content marketing platform. Justin oversees sales to customers in the financial services industry and manages a global sales team. He is responsible for negotiating and selling complex SaaS based solutions to the some of the biggest financial brands in the world including Prudential, Fidelity, Bank of America, USAA, The Hartford, Discover, Visa, New York Life, AIG and PNC. Prior to NewsCred, Justin was the Integrated Sales Director for Digital First Media, one of the nations top 5 news-content producers. Justin resides in New York City and graduated from Lehigh University.
Craig McLaughlin is the Founder and CEO of the nationally recognized San Francisco digital experience strategy and design agency Extractable. For over 15 years Extractable has helped financial services firms build category leading digital experiences succeed at bringing in new customers and building deeper relationships with existing customers. The agency has history of recruiting and retaining best in class digital talent from a variety of industries and brings that expertise to bare for a national base of financial services clients.
In his role, Craig is responsible for the overall strategic direction, growth and management of the company. He has led digital initiatives for over one hundred financial services institutions. Under his leadership, Extractable’s financial services clients have won more Web Marketing Association Awards than any other agency serving the category.
Before starting Extractable, Craig worked in research and development at Sony Corporation. Craig received his BS in Information Systems from San Diego State University and holds a Master of Science in Information Systems.
Spiro Papathanasakis is a founder and director of eSSENTIAL Accessibility. PNC Bank, MasterCard and Travelers are just a few of the familiar names that leverage eSSENTIAL Accessibility’s comprehensive accessibility solution to enhance the digital customer experience for people with disabilities.
Spiro’s background as a bank manager with RBC and developer of consumer-friendly digital claims processing platforms at Extendicare, among other network providers, informs eSSENTIAL Accessibility’s innovative market driven approach. It enables organizations to build an inclusive and disability-friendly digital presence and empower people with disabilities as consumers of financial services.
Spiro graduated from the University of Toronto, with a degree in Economics and Political Science.
Kathy Martinez is senior vice president and head of disability and accessibility strategy at Wells Fargo. In this role, she oversees the development and execution of enterprise business and marketing strategies supporting people with disabilities and their families. Martinez defines strategies related to online and physical accessibility for customers and team members, hiring and promotion of team members with disabilities, national non-profit partnership programs, and disability-owned suppliers.
Martinez joined Wells Fargo in 2015 from the U.S. Department of Labor where she served as the assistant secretary of the Office of Disability Employment Policy (ODEP). Prior to that, Martinez was executive director of the World Institute on Disability and she served on the National Council on Disability, the board of the U.S. Institute of Peace, and the State Department’s advisory committee on disability and foreign policy.
Trina Chaimongkol is a sales professional with a diverse background in a wide range of industries. Specialized in new market entry strategies, she helped companies to expand their operations in Europe, Africa and APAC, before obtaining an MBA at HEC Paris and joining Sociabble in 2014. Based in New York, Trina is Sociabble’s Director of Sales and Client Services.
Mitchell Weisman is founder and CEO of RevJet, a radically different advertising platform that empowers marketers to access the largest untapped source of value in digital advertising. He also serves as chairman of LifeStreet Media, a company he previously co-founded. In just a few years, Weisman's team grew LifeStreet from a four-person start-up into a global company with five offices across the world. LifeStreet is currently the largest social media ad exchange for the Facebook canvas application platform.
Prior to founding LifeStreet, Weisman served as senior vice president at Claria Corporation, an early digital marketing firm he helped grow from a pre-revenue start-up to nearly $100 million in annual revenue. Previously, Weisman spent seven years in technology venture capital and private equity.
A serial entrepreneur, Weisman founded and ran two successful student businesses while attending the Wharton School of Business at the University of Pennsylvania.